Gallery Walls That Sell Your House Fast

One of the ways that I create stunning focal points for online listing photos is through gallery walls.  But, the way that you create gallery walls for staging is a little different than how you would create one if you are decorating for dwelling.  Here is some guidance for creating a gallery wall that sells your house fast!

No Family Photos

I hate to start on a negative note here and I know that your family is beautiful and awesome, but I think that it is super important to put buyers at ease and get them thinking in terms of themselves rather than about the people that are living in the house currently.  Some people believe that you can leave family photos around.  I’m not one of them.

Use Larger Scaled Art

Here is an example of a nicely decorated bedroom, but the art over the bed is far too small to have any kind of visual impact for the purposes of Staging and photographing for your online listing.  For Staging, I always say go big!

 

The fix could be one larger scaled piece of art which will jump off the page (remember the length of the art should be at least 50%-95% of the piece of furniture it is over). Or, a grouping of  4-20″ x 20″ pieces of art stacked in 2 rows of 2.  This will draw attention to the photo and show off the height of the ceiling.  Here is a nice example of what I mean:

Large scaled art helped get this house an offer in 5 days!

Large scaled art helped get this house an offer in 5 days!

Overscaled art creates a fun emotional touchpoint for this bedroom.  These sellers decided to "love" not "list" their house!

Overscaled art creates a fun emotional touchpoint for this bedroom. These sellers decided to “love” not “list” their house!

Arrange Art in Symmetrical Groupings

Humans are visual creatures and one thing that we respond to in our environment is symmetry.  It has been studied and shown time and time again that humans find beauty in symmetry.  So, I say, let’s take advantage of our human nature when we Stage our houses. Creating symmetrical groupings is a lot easier on the eye and less cluttering for your online photos.  Even though the gallery wall below is nicely executed, because of the variety of objects and photos displayed, it will come across as cluttered in an online listing photo.  Can you see what I mean?

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I like to use art that is at least 20″ x 20″ in these groupings and either have a similar motif or even are the same.  Here are some nice examples of how to create a gallery wall that is effective for Staging:

 

The use of 3 larger scaled art pieces with a cohesive motif draws your attention to the beautiful wainscoting in this dining room.

The use of 3 larger scaled art pieces with a cohesive motif draws your attention to the beautiful wainscoting in this dining room.

 

 Repetition, Repetition, Repetition

Whatever item you use, whether it is art, mirrors or something else, repeating it is very effective in creating visual harmony.  Here are some wonderful examples of how you can use non-art items to create a gallery wall that sells!

 

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